Online marketers routinely use short URLs in promotional campaigns. Ads are the obvious location, but short links also find utility in social media, videos, text messages, business cards, articles and landing pages. There are many services to change long web addresses into a simple, manageable link. Most are free and include a variety of additional features. One thing they all have in…
Printing technology and design trends have taken this category beyond the simple rectangular card, by using various profiles and shapes, embossing and textures. These techniques make an impressive visual impact, but can also reduce available font space. Being more web oriented then ever, space used previously for a land line number and fax number tend to be filled now by multiple social media page URLs. Needed font space has actually…