TRAI’s CTA Whitelisting Mandate Explained: URL Shortening Solutions You Need

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TRAI’s CTA Whitelisting Mandate Explained: URL Shortening Solutions You Need

With the Telecom Regulatory Authority of India’s (TRAI) recent mandate on CTA whitelisting, businesses engaged in SMS marketing face new challenges in creating compliant, efficient ...

With the Telecom Regulatory Authority of India’s (TRAI) recent mandate on CTA whitelisting, businesses engaged in SMS marketing face new challenges in creating compliant, efficient messaging campaigns. This mandate affects every business using SMS URLs to reach customers and incl ...

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